UPES organises Design Conclave to discuss role of design for business growth

UPES-Design-ConclaveUniversity of Petroleum and Energy Studies (UPES) organised a Design Conclave in New Delhi on June 2, 2017. The one-day conclave was held to instill the importance of design thinking among young designers and students. A panel discussion on Role of Design for Business Growth which saw participation of veterans from the Design sector including industrialists, individuals from fashion, advertising and creative sector.

Anil Saini, Director (Design), General Motors Technical Center, India delivered the keynote address. Saini emphasised on the need for developing specialised skills like transportation design in design departments. 


During the event, the participants also gave thumbs-up to the government’s National Intellectual Property Rights (IPR) Policy as it enables designers to protect their original designs, spurring creativity and stimulating innovation.


Setting an optimistic tone for discussions around ‘Design in India- Getting Ready for the Future’, Dr. Darlie O. Koshy, Director General & CEO, Institute of Apparel Management, & ATDC said, “Creative and design professions are the least probable ones to get affected by automation.”


The panel discussion was moderated by Saurabh Singh, Dy. General Manager, Design Studio, Maruti Suzuki India Limited. Industry leaders from the design sector unanimously agreed that design is at the core of any business’s success story and therefore, it’s time that designers are also taught business and strategy. Designers do not work in isolation and their work has direct impact on growth of a business. The leaders also agreed that despite the all-pervasive globalisation, design should be local to meet the requirements of consumers. The panel discussion saw participation from Ajay Gupta, Founder Director, First Touch Solutions Pvt. Ltd., Anupama Bhat, Co-founder, Design Lead, Kriya Studio, Chetan Sorab, Team Head, Industrial Design, LG Electronics India Pvt. Ltd., Satish Komaragiri, Founder Director, Advandes Design Engineering Services and Sudhir Kumar, Director & Industrial Designer, SKM Designs Pvt. Ltd.


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KARAN 2 months ago

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KARANLast Seen: 2 months 1 week agoJoined on: 09-Oct-2015Education Interest: Study AbroadEducation Level: In Graduation

Every university which comes under GMAT examination provides Digital Marketing Course?

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Akshay Kadam Expert 2 months ago

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It's not at all necessary. First of all, GMAT is an exam which is mainly conducted across the world to pursue your MBA degree from the foreign b-schools. In India top, most Indian School of Business (...Read More

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I m baranwal it comes under obc in my state but not in central list m i eligible for obc criteria of iit ?

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Shefali 3 months ago

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No, if it is not available in central list then you will be counted as general category in JEE.  To check the cut off of IITs you can refer below linkJEE Advanced cut off   Go...Read More

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Average package of MBA batch 2017?

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Sreetama Datta 3 months ago

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Hi Farhan! CoMES, UPES Dehradun has not divulged the salary figures of the MBA placement (2017) batch. The other information shared by the institute includes that 96% of the batch has been placed...Read More
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Tanmay 4 months ago

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If our AIR comes in top 1000 in jee advanced then which IIT can we get???

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DEBADATTA DEY 4 months ago

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Its depend upon ur branch of choice. If u will prefer college rather than branch than u can get seat in IIT bombay also. But if u will prefer branch thrn u can get seat in 5 or 6 no. IIT college..&nbs...Read More

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I like quant very much but when it comes to giving test, I score very less. how can i improve this?

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Zubin Mehta 5 months ago

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You should go with Arun Sharma Book for Quantitative aptitude where there is Lucid understanding, make sure you give atleast 5 sectional mocks for quants. Focus on weak areas, negative scoring questio...Read More

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